prototyping

Business model hypotheses

Prototyping After you developed your business model, you will have to think about a prototype of your product or service. The ultimate goal of a prototype is to ‘answer questions and to generate new ones’. In this sense, a prototype is a plan for how it works; a physical test-version of a product,…


how to develop a business model

How to develop a business model

Before we covered what a business model is and now we want to go into how to develop a business model. In order to build a business model you need to cover at least four elements. What do we sell? This is called the value proposition. To whom do we sell it? This is your customer. How do we…